The Principles of Persuasion by Dr. Caitlin and narrated by y Dr. Robert Cialdini and Steve Martin, CMCT.
Here is an enlightening and lighthearted video that was introduced to me by one of my top professors while we were at university.
I often refer to it when writing promotional articles or e-mail blasts for work. Its a good one to refer to if you are focusing on something along the lines of marketing or even improving your rapport with customers.
Please enjoy the video honuguavers and have a great Wednesday!